Brauer Neue Font |top| -

To create a versatile family, the team added two lighter weights and corresponding italics.

The (now officially known simply as LL Brauer by the Lineto foundry) stands as a fascinating example of how industrial, local-use typography can evolve into a global graphic design staple. Blending mid-century Swiss modernism with subtle, softened industrial edges, Brauer Neue has become a go-to typeface for designers seeking clean, condensed geometric clarity. 🍻 The Origins: The Hürlimann Brewery (1974) brauer neue font

Designers Marco Walser and Philippe Desarzens of Elektrosmog revived the typography for an arts festival hosted on the former Hürlimann brewery grounds. With Pierre Miedinger’s permission, they digitized and extended the minimal set of characters into a robust headline font. To create a versatile family, the team added

The typeface was saved from obscurity by the Swiss design studio . 🍻 The Origins: The Hürlimann Brewery (1974) Designers

The font was originally drafted by Pierre Miedinger , the nephew of Max Miedinger—the famous creator of Helvetica.

It was commissioned by the Brauerei Hürlimann (Hürlimann Brewery) as a central element of their corporate identity.